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Prompt Engineering for SMEs

Intensive workshop to turn your business staff into autonomous, fast and reliable LLM users.

1 day · 70% practical

All training Foundation course
Duration
1 day (8×45min)
Audience
Marketing, support, admin
Price
CHF 650/person
Format
70% workshop, 30% lecture

Who it's for

  • Marketing, communications and writing staff
  • Customer support and admin teams
  • Anyone who wants to go beyond "write me an email" prompts
  • Cross-functional groups learning together

Learning objectives

  1. Write structured, precise, reproducible prompts
  2. Avoid hallucinations through concrete techniques (context, few-shot, constraints)
  3. Chain prompts to solve complex tasks
  4. Integrate AI into daily tasks: writing, summarization, translation, analysis
  5. Build your own library of business prompts

Prerequisites

User-level familiarity with ChatGPT, Claude or an equivalent tool.

Teaching format

70% hands-on workshops in pairs or small groups with group correction, 30% short lectures between workshops to anchor concepts.

Workload
Format Duration
Lectures 3×45 min
Hands-on workshops 5×45 min

Course content

  1. Anatomy of a good prompt

    Role, context, task, constraints, output format.

  2. Advanced techniques

    Few-shot, chain-of-thought, self-critique, guardrails.

  3. Business use cases

    Writing, summarization, translation, classification, information extraction.

  4. Prompt library

    Create reusable templates tailored to your work.

Indicative schedule

  1. 09:00–09:45 Anatomy of a good prompt lecture
  2. 09:45–10:30 Workshop 1: rewriting weak prompts workshop
  3. 10:30–10:45 Break
  4. 10:45–11:30 Advanced techniques lecture
  5. 11:30–12:15 Workshop 2: chain-of-thought and few-shot workshop
  6. 12:15–13:15 Lunch
  7. 13:15–14:00 Business use cases (lecture + demos) lecture
  8. 14:00–14:45 Workshop 3: writing and summarization workshop
  9. 14:45–15:00 Break
  10. 15:00–15:45 Workshop 4: classification and extraction workshop
  11. 15:45–16:30 Workshop 5: build your business prompt library workshop

Instructors

Pricing & logistics

  • CHF 650/person
  • In-company, team package on request
  • Language: English or French
  • Location: on-site client or remote

Organize this training

We adapt the workshops to your real documents and real tasks. Leave with a library you can use Monday morning.

Organize this training

Request this training — Prompt Engineering for SMEs

Tell us what your team needs. Reply within 24h.

Format